POD Product Selection SOP: Research, Assets and Documentation

2026-09-03

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POD Product Selection SOP: Research, Assets and Documentation

From market research and theme selection to original design and small-batch testing.

This document is a compiled, read‑only version of the training materials provided by the user. Screenshot‑based tutorials retain the original illustrated links, while online databases maintain their real‑time sources; this does not imply that all screenshots or tables have been fully reproduced.

Observe market demand

You can refer to the publicly available product performance data from TEMU, AliExpress, and Amazon to identify thematic trends across categories such as phone cases, tablet cases, decorative paintings, mugs, and mouse pads. Sales volume, review timestamps, and pattern popularity should be evaluated collectively; a single metric alone cannot guarantee sales success.

Organize design assets

Record your inspirations, sources, and suitable product categories by theme—such as animals, flowers, or holidays—and document your rationale for each selection. In the early stages of training, focus on product curation; this is distinct from the phase of daily content accumulation, so keep their respective quantity requirements separate.

Original Content and Risk Control

Reference requirements do not equate to replicating someone else’s design. Use your own or licensed materials, and carefully review brand logos, character images, and other protected elements; AI‑generated image modifications do not automatically eliminate the risk of infringement.

Testing and Results Review

After completing the design and product renderings, conduct small‑batch testing and make adjustments based on actual impressions, clicks, costs, and fulfillment performance. For a full example of product selection, please refer to the original article.

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